समाचार

With the development of industrial automation and intelligence, VFD Inverter, as a key product for realizing electrical drive, energy conservation and environmental protection, has been witnessing a continuous growth in market demand. Recently, Shanghai Zhongchen Electronic Technology Co., Ltd. (referred to as "Zhongchen Electronics") has successfully passed the IPO review, plans to raise 980 million yuan, and is preparing to list on the Main Board of the Shanghai Stock Exchange. Then, what is the current operating status of Zhongchen Electronics? What are the company's advantages? What future development plans does the company have?

Brand advantages are prominent, and the business scope is extensive.

According to the "2022-2026 Specialized VFD Inverter Market Survey and Research Report" released by Xianlue Research Institute, the scale of China's VFD Inverter market has been constantly expanding, reaching approximately 45.3 billion yuan. Driven by the real economy, VFD Inverters will enter the new energy field and continue to maintain steady growth in industrial sectors such as metallurgy, coal and petrochemical industry. Therefore, under such development opportunities, Zhongchen Electronics has also achieved quite impressive operating performance. First, we need to focus on the company's core business, which is the foundation of a company's operation. It is reported that Zhongchen Electronics was established in 2006, located in Maogang Town, Songjiang District, Shanghai, covering an area of nearly 100 mu. It is an enterprise integrating R&D, production, sales and service of electrical drive and industrial automation products. The company's variable frequency drive products are key products for realizing industrial automation and intelligence, improving product quality, saving energy, protecting the environment and promoting industrial upgrading, and are core components of new energy electric vehicles.

Relying on years of operational experience, the company has achieved steady growth in performance. According to the prospectus, ZONCN's operating revenue in 2020, 2021 and 2022 was 626 million yuan, 620 million yuan and 540 million yuan respectively; its net profit was 180 million yuan, 197 million yuan and 150 million yuan respectively; and its non-net profit after deducting non-recurring gains and losses was 171 million yuan, 178 million yuan and 139 million yuan respectively. In the first quarter of 2023, ZONCN's operating revenue reached 138 million yuan, a year-on-year increase of 9.79% compared with 125 million yuan in the same period of the previous year; its net profit was 40.829 million yuan, a year-on-year increase of 17% compared with 34.87 million yuan in the same period of the previous year; and its non-net profit after deducting non-recurring gains and losses was 38.36 million yuan, a year-on-year increase of 14% compared with 33.65 million yuan in the same period of the previous year.

It can be seen that ZONCN Electronics has been deeply engaged in the VFD field for many years and has a good operating condition, which has laid a solid foundation for its IPO approval. However, for ZONCN Electronics to continue achieving success in the capital market, it still needs more confidence and support. So, what are the company's advantages?

Increased industry competition, with two strong foundations supporting development

According to the China Commercial Industry Intelligence Network, in the domestic VFD inverter market, European and American brands represented by ABB and Siemens occupy most of the high-end market. They are obviously superior to Japanese brands and domestic brands in terms of technology and brand recognition, and European and American VFD inverter brands still hold a dominant position currently. In 2022, the market share of European and American brands reached 51.1%, while Japanese brands and domestic brands accounted for 10.6% and 38.4% respectively. Therefore, domestic brands still have considerable room for improvement in product technological strength and brand recognition, and the competition is becoming more intense.
In addition, according to the "2022-2026 Specialized VFD Inverter Market Status Survey and Development Prospect Analysis Report" released by Hangzhou Zhongjing Zhisheng Market Research Co., Ltd.: domestic VFD inverter enterprises have followed the trend, explored development paths suitable for their own enterprises, and emerged in their respective areas of expertise. Then, what kind of development path has ZONCN explored?
Technological innovation capability is the foundation for the company's long-term development. ZONCN continuously improves product performance and quality through technological innovation to meet customer needs and market changes. The company attaches great importance to the R&D and continuous innovation of product technologies, closely follows the development trends of industry technologies, takes the initiative to upgrade product technologies and improve various product performances. Continuous R&D investment and strong technological strength have driven the company's rapid development. At present, the company holds 11 authorized patents and 22 computer software copyrights, possesses core technologies and independent intellectual property rights in fields such as low-voltage VFD inverters and servo systems, and has gained widespread recognition from users.
The company has been rated as a High-Tech Enterprise, Shanghai Software Enterprise, Shanghai Enterprise Technology Center, Shanghai Technology Giant Enterprise, Shanghai "Specialized, Refined, Characteristic and Innovative" Enterprise, and National-level "Specialized, Refined, Characteristic and Innovative" Little Giant Enterprise. Strong technological innovation capability has laid a quality foundation for the company to build a brand effect. It is reported that the power range of low-voltage VFD inverters, servo systems and other products under the "ZONCN" brand developed and produced by ZONCN covers 0.4kW-1,200kW. Currently, the products are widely used in air compressors, plastic machinery, construction machinery, water supply equipment, metallurgical equipment, textile machinery, machine tools, chemical machinery, mining machinery, printing and packaging and other industries. It can be seen that the market has a high recognition of the company's products.
In short, relying on leading technological innovation advantages and product brand advantages, ZONCN's competitiveness in the VFD inverter industry has been continuously strengthened, which has also provided strong support for its successful IPO review. In the future, on the basis of consolidating its existing leading position, the company will continue to explore and innovate to achieve higher development.